Hyundai-Kia continues to grow and expand sales of its products by offering, for example, reliable and affordable compact cars and SUVs with 100,000-mile warranties (Uzwyshyn 2013) . And while traditional barriers such as technology and capital or management and marketing capabilities limit competition and new entries. Potential new threats to Detroit's big three's market share loom in never-before-realized corners of the world, such as India and even China. In both nations, domestic automotive production is currently growing at a rapid annual pace and demand for automobiles continues to be high. In fact, the growing demand has given impetus to industrial development; work provided; and improved the infrastructure where cars are produced (Kearney 2013). This push into growing industries in India and China that produce practical and affordable compact cars won't limit sales to just those local regions. Instead, over time these new production centers will export their products around the world. At that point Detroit's big three will face a tougher completion in three geo-realms, first in India and China, then across the developing Asian market and perhaps the world market and finally potentially here at home in America. Yes, soon you won't just see the little Fiat