Topic > Studying International Business - 1012

These smaller companies can also expand once they are recognized as a company that can maintain good service or product across the country or around the world. Instead of shipping their product, they can choose to hire people from a country who buys their goods or services, thus increasing availability and allowing those from the host country to be part of the company. Some countries, such as India, can provide services at a much lower cost than the United States, thus creating a higher profit for the company conducting the business. Starbucks is a great example of this type of business. Twenty-five years ago Starbucks was barely known. They had a small number of stores in the United States. They are now one of the most famous brands in the world, with almost 17,000 stores in 50 countries (Hill, 2012). Vizio is also a success story for small businesses. They are a company that makes flat screen televisions, they are known all over the world and have less than 100 employees. They outsource most of their engineering, all manufacturing, and much of their logistics. Because it is able to outsource so much at reduced rates, the company is able to sell at discount retailers. They are also able to sell in large quantities. This gives the company a competitive advantage over other retailers with higher overheads (Hill, 2012). Considering all these aspects, it would seem that small businesses could benefit from globalization if managed correctly. This statement may have been true several years ago, but certainly not today. The workplace is changing dramatically all the time and the world is integrating. I believe it is important to study international business for large and small companies and any kind...... middle of paper ......national business involves or simply teaches how to run things when we run a company and operate any task, but it doesn't matter whether you work in a small company or a large multinational company. Globalization is changing the world economy. Businesses, even small ones, can no longer ignore events happening outside their borders because what happens in one country has implications for the rest of the world. Individuals who believe they can operate in isolation while working for a small company are not realistic, but rather short-sighted and insular. Today, thanks to technological advances, many small businesses sell and source internationally very early in their evolution, those that fail to exploit international opportunities may not reach their full potential and, ultimately, may fail as competitors who recognize the importance of international opportunities. dominate business.