Speech throughout history has been a place where propaganda has been evidently seen. Steve Jobs' speech, “You Gotta Find What You Love,” published by Stanford University, shows a different kind of propaganda. This speech has an inspirational and innovative touch that allows the audience to receive different feelings throughout the speech. In short, it is one man's attempt to convince the reader of the difficult subject of following one's heart. The speech contains a propaganda technique called “name-calling.” This is when the speaker connects a person or idea to a negative symbol. This may seem like an odd choice in a motivational speech, but it confuses the reader's emotions and that is the main reason. The technique is first seen at the beginning of the speech. Steve Jobs explains how he attended a college called Reed College. He later states, “I had no idea what I wanted to do with my life… I was spending all the money my parents had saved their whole lives. So I decided to give up and trust that everything would be okay. Dropping out of college is seen as a bad thing. Steve Jobs wants the listener to see that bad things happen in life. Sometimes you have to take risks. If college isn't the right direction for your passion, then don't do it. This opportunity he took allowed him to start taking the classes he wanted to take, not the ones he was forced to take. He was finally able to dive into classes that pursued his passion. Attending these courses allowed him to become one of the greatest marketing experts of all time. This insult is a way for the listener to understand him. Bad things happen in life. Since he has established this relationship, he helps the listener understand that after their h... middle of the paper... someone else's life." The listener then understands the point he is trying to make. Life is short. You have to live your life to make the most of it. Being on the bandwagon will never lead you to your passion. Your passion should be what you live for. The statements given by Steve Jobs have given the listener a clear idea of the truth This is what makes this speech so influential. Steve Jobs uses simple examples to point out to the listener that doing what you love is more important than anything else fear. The many different propaganda techniques used are what create these emotions. These techniques were sometimes even distorted for the sake of discourse. All of this, combined, creates one of the greatest speeches of all time. Stay hungry. Stay silly.
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