Topic > Overview of the connection between globalization and media

Globalization is the process by which the world is becoming increasingly interconnected as a result of a massive increase in trade and cultural exchange. Globalization has increased the production of goods and services. The largest companies are no longer national companies but multinationals with subsidiaries in many countries. Globalization has been happening for hundreds of years, but it has accelerated enormously over the last half century. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an original essay Whether we like it or not, whether we are ready for it or not, the phenomenon of globalization is more relevant than ever. It goes without saying that there are different ways of addressing this burning issue, different levels of debate, different points of view. What is certain is that globalization is intimately connected to information sharing, and the media (especially new media) are often considered the main vehicle of its rapid expansion. Without a doubt, globalization has had a huge impact on the media. Globalization has influenced the media enormously, with information shared quickly and widely, reaching a wider and more global audience. The rapid growth of globalization has been influenced by technological progress and the international market. Electronic media in particular, such as the Internet, mobile phones and computers, have enabled an increasingly interconnected world. World unification has also influenced the rise of global media, with technology transcending borders and increasing the speed of communication. This has created an international community of trends and influences across borders, both positive and negative in impact. Digitalisation, multimedia platforms and interactivity have increased social interaction and created new experiences and forms of media content, such as social media or being able to watch Formula 1 championships from around the world. Some media companies have grown through globalization, such as Time Warner and Disney, and news services have also increased their global reach, such as CNN and BBC World. This increasingly competitive sector then competes globally through foreign investment, mergers and acquisitions to increase marketability and power. However, global media would not replace national media. Although global media transcends national borders, there is no correlation between the growth of global media and public opinion. Global media will reach a larger audience, but that audience has its own ideas and interpretations that are still tied to its own national media, culture and national institutions. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Communication and media have always existed, from body language to face-to-face communication, or traditional media like newspapers, but they have just become global in scale. Global media thus becomes a voice, a form of information and a communication tool, as well as a source of low-cost communication. While connected, influential and impactful, global media will ultimately not replace national media.