Joseph Eichler, born 1900, was an American postwar real estate architect who developed mid-20th century modern-style residential housing throughout the state of California. To this day, Eichler is known for creating these custom modernist homes and for influencing other developers. His work can be seen in many homes, along with larger corporate buildings, across the state. Most of his works were created in the San Francisco Bay area and the Los Angeles metropolitan area. Eichler's profession began after moving with his family from New York to California. Before moving to California, Eichler worked in New York for a wealthy family business where he was the chief financial officer. When they were in California, they decided to move into a Usonian house built by an architect named Frank Lloyd Wright. Being surrounded by his work inspired Eichler to be who Wright was and made him want to bring ideas, such as Wright's unique design elements, to the people around him. Years later Joseph Eichler founded Eichler Homes, Inc. in 1949, which pursued his desire to expose the world to the same type of modern architecture as Wright. Eichler, who had no experience building homes, was a developer, and not an architect, who aimed to create well-thought-out, modern, affordable homes that increased the architectural quality of mass-produced homes throughout California. The Eichlers stood out to people because they were convenient in many ways. Due to the fact that it started building after the war, there were many veterans looking for homes. Veterans could take advantage of low-interest loans and could buy because they only needed to invest very little. Eichler tried to imitate Frank Lloyd Wright in the...middle of paper......ignato houses. Green Gables and Greenmeadow are some of the first suburban tracts in the country and the first modern tracts to be added to the registry as historic neighborhoods. To this day, Eichler is known as one of the nation's most influential modern home architects. He was one of the very few relevant architects in the Modernism movement. Modernism opened alternatives to suburban styles of home design and created different types of architecture that catered to the desired lifestyle. This modernist architecture was able to thrive as did many families looking to start over after the war. Modernist architects, similar to Eichler, were inspired by the industrial construction techniques and radical new forms of painting and sculpture of this era. Many people have joined the “make it new” phenomenon and appreciated these radical forms.