Conclusion New technologies have always been demonized as causes of social disorder, but they are best viewed as amplifiers of existing social and cultural concerns (Meilke & Young, 2012). Facebook is simply a popular tool that users use to connect digitally; it doesn't necessarily mean that Facebook is creating new problems. Facebook is a digitally native company; it embodied Web 2.0 traits such as participatory culture. The way Facebook works depends heavily on user activity on the platform, so there are consequences. By joining Facebook, users are forced to give up control over the content they post on Facebook. Arguably, the issues presented in this essay are essentially an amplified version of pre-existing social issues. Concerns about privacy, free labor, and meaningless connections are ever-present. Taking word of mouth as an example, this is a conventional form of free work that we do for various brands. In our daily activities, once we share information with another person, we have no control over what the other person is doing with that information