For example, we are assigned our gender based on physiology at birth, but the gender identity roles that society expects us to adhere to are entirely created socially. Therefore, the social expectation of our gender identities creates a “natural attitude” towards sexuality, based on hegemonic heterosexuality. It can be deduced that this social context that emphasizes sexuality is so ingrained in society that it becomes almost invisible, thus coming to be seen as 'innate'. However, this invisibility is threatened when something comes to violate the "natural" attitude, i.e