1. Introduction1.1 Background21st century organizations are different and the pace of change is even faster. This has given rise to new ideas about where leaders should invest their energy. Perhaps this means less vision and more connectivity (Esther and Mike 2004). Today, organizations are in a continuous process of transformation. Change has become the norm in organizations, not the exception. If the organization is traveling on the path of success, its possible destinations are change management, adoption of new technologies and phenomena (Joachim and Ralf 2008). Today the key challenges are technological advances, the pace of competition, globalization, cost control and increased efficiency. regarding customer expectations. This means that organizations must continually analyze and adapt to new changes to survive. The old responsibilities and old traditional models are no longer feasible now (Sarah and Steve). Technological development is impacting the business landscape by providing new ways and opportunities to conduct business. In the last decade, e-commerce has above all created new possibilities for changing the way of doing business or creating new business models. In such a changing environment the role of the leader is becoming vital (Ada 2006). There is no doubt about the importance of e-commerce in this new era. It has become a necessity for organizations and even a competitive advantage. In the near future, it will be difficult to survive without the adoption of e-commerce. If we analyze and observe the success stories of organizations and nations, we will find that visioning the future and identifying new challenges are the key elements. This is the responsibility of leadership. It is interesting to know what is the difference between success... middle of paper... and e-commerce adoption: an analysis of Thai food exporters. Retrieved March 20, 2010, from www.projectsparadise.com.28. Turban.E & Lee.J (2004). Electronic commerce: a managerial perspective. Pearson Education Private Limited, Singapore.29. Tarafdar.M& Vaidya.S (2003). E-commerce adoption by organizations: Integrated perspectives on strategic and environmental imperatives in developing countries. Retrieved March 27, 2010, from http://www.ejisdc.org/ojs2/index.php/ejisdc/article/viewFile/104/10430. Watson.R & Berthon.P (2008).Electronic commerce: strategic perspective. Retrieved March 27, 2010, from http://florida.theorangegrove.org/og/items/29589c3c-8bcd-72c1-b2f2-37789232eb3c/1/Electronic_Commerce.pdf31. Pakistan Yellow Pages. List of Pakistani Private Limited Companies. Retrieved May 20, 2010, from http://www.findpk.com/yp/listedcompanies.htm#H